Private & Confidential — Prepared for Michelle Oddo
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Publishing & Podcast Strategy Proposal

Hello, Michelle.

It was wonderful connecting with you. Below is everything we discussed — podcast launch, book projects, and strategic support — structured so you can mix, match, and build the package that fits where you are right now.

Podcast — Done for You

One-Time Setup

Podcast Launch + Full Setup

Everything you need to go from zero to published — done for you.

$3,000
one-time
Brand identity & podcast concept strategy
Cover art & show branding (logo, colors, typography)
Intro/outro script + music sourcing direction
RSS feed setup & hosting platform configuration

Monthly Editing Package

$250
per episode
5-7 short-form social clips
Full upload to YouTube (HD)

* Podcast hosting fees are paid directly by you (or passed through at cost) — not included in this package.

Book Projects — Project-Based

Package 1

Buyer's Guide Bundle

White Label + Fully Custom Combined

$3,500project-based

Get both options in one package. Start with a white-label repurposed guide, then layer in a fully custom original guide tailored to your market. Two powerful assets for one price.

What's Included

White-label licensing & rights setup
Full interior rebrand & layout redesign
Custom cover design (2x guides)
Ghostwriting / content development
Most Popular

Package 2

Dual Custom Books

Two fully custom books for authority.

$4,800project-based

Two distinct fully custom books written from the ground up. Build authority across two market segments, audiences, or angles. Everything included to launch both.

What's Included

Content strategy & chapter outline (2x books)
Ghostwriting / content development (2x books)
Professional copy editing & proofreading (2x books)
Custom cover design (front, back, spine for each)

Sample Bundle Totals

Podcast Launch + 2 eps/month + Book Bundle

Podcast Launch: $3,000
Book Bundle (White Label + Custom): $3,500
Monthly editing (2 eps @ $250): $500/mo
Upfront
$6,500
+ Monthly
$500/mo

Podcast Launch + 4 eps/month + Dual Custom Books

Podcast Launch: $3,000
Dual Custom Books: $4,800
Monthly editing (4 eps @ $250): $1,000/mo
Upfront
$8,800
+ Monthly
$1,000/mo

Podcast Launch + Book Bundle + Dual Custom Books

Podcast Launch: $3,000
Book Bundle: $3,500
Dual Custom Books: $4,800
Monthly editing (2 eps @ $250): $500/mo
Upfront
$11,300
+ Monthly
$500/mo

Optional Add-Ons

Full Digital Presence Audit

$500
one-time

A comprehensive review of your online footprint — website, social profiles, search presence, and brand consistency. Delivered as a detailed report with prioritized action items.

Strategic Advisory Hours

$125
per hour

Dedicated 1:1 strategy time for event planning, launch strategy, brand direction, speaking engagements, or any high-level decisions you want expert eyes on.

Not Included in Any Package

Print costs (physical copies, bulk print runs, author copies) and software subscriptions (design tools, publishing platforms, hosting fees, distribution services) are not included in any package and will be billed separately at cost. You'll be informed of any third-party costs before they're incurred.

Ready to Move Forward?

Let's build something remarkable together.

Questions about which pieces to start with? Let's talk it through — no pressure, just clarity.

Get in Touch